Sustainable brands create fashion in such a way which is most suitable for the environment. They do not get themselves involved in any sort of unethical methods to create their appeals. The ultimate goal is to create a clothing brand without leaving a negative footprint. There are multiple reasons why the consumers should choose sustainable clothes.
- Quality reduces waste: sustainable brands focus on quality; they use materials that can last for a very long time and won’t have any impact on the environment. By choosing to invest on sustainable clothing, the consumer can reduce waste and can save money.
- Ensures fair wages and proper working condition: sustainable brands priorities fair wages and healthy working conditions for all employees unlike the companies that does mass production. There the garments are made in harsh working condition, also the workers are underpaid and child labour is common.
- Reduces pollution and saves water: the sustainable brands utilize materials that are biodegradable and are extracted from mother earth or from recycled fabrics. These materials requires very less or no chemical treatment to grow.
- Saves animal lives: sustainable clothing brands protects animals by using leather and fur alternatives, thus saving many innocent lives from exploitation and death.
Materials Used By Sustainable Brands Which Are Eco-Friendly
The most common eco friendly material is organic cotton but there are various alternatives we can find and with latest development and innovations, some creative people have developed various type of eco friendly fabrics which are of great quality, uses very little or no chemical, insecticide or pesticides and doesn’t have any harmful effect on the planet. Here, are few other eco-friendly fabrics, sustainable brands use,
- Organic Hemp
- Organic Bamboo
- Recycled Cotton
- Apple Leather
- Modal
- ECONYL
- Sheep Wool
- Cashmere
- Vegetable Tanned Leather
Wrapping Up: Why Sustainable Fashion Is Good For Our Planet?
As clothing industry is one of the leading contributors of pollution in the world every year. We should be grateful to the sustainable clothing brands who are doing their best to lower the fashion industry’s environmental pollution by making eco-friendly clothes and accessories for the consumers. This eco-friendly method not only make a positive effect on the environment but also on animal and also on the labours involved. The fabrics are grown without any chemicals and some creative people are creating various eco-friendly alternatives also. For our better future, we should start taking care of our planet from today.